We are Akron's
Top web design & marketing company!

Zip Webs has an extensive track record of partnering with businesses in Akron. Our experience spans a diverse range of industries, from healthcare and retail to technology and education. We have worked with startups aiming to establish their presence as well as established enterprises looking to enhance their reach.

Our team has a deep knowledge of the local market and community needs. This allows us to create solutions that resonate with the target audience. We understand the unique challenges and opportunities that Akron businesses face, enabling us to provide tailored strategies that drive results.

We offer a comprehensive range of services to support your business goals. These include web design, local SEO, programmatic SEO, email marketing, content marketing, and pay-per-click advertising across platforms like Google, Bing, Facebook, Twitter, and Pinterest. Our goal is to help you achieve success through effective and innovative solutions.

We have built websites for businesses from all over the US. Additionally, we have designed websites for companies in Canada, the UK, Australia, and other major English-speaking countries. Over the years, we have achieved tremendous results in these regions. You are welcome to check out our portfolio to see some of our work firsthand. Visit our portfolio to explore more.

Zip Webs approaches creating sites and promoting for an Akron audience by conducting thorough local market research. This involves gathering data on local trends, preferences, and behaviors. By understanding the local market, we can tailor our strategies to meet the specific needs and expectations of Akron residents.

We also analyze the demographics of the Akron area to ensure our designs and marketing strategies resonate with the target audience. This includes considering factors such as age, gender, income level, and interests. By doing so, we can create content and visuals that appeal directly to the local population.

Analyzing key competitors is another crucial step in our process. We study the strengths and weaknesses of other businesses in the area to identify opportunities for differentiation. This helps us create unique and compelling websites that stand out in the local market.

Creating visually appealing and user-friendly websites is a top priority. We focus on clean, modern designs that are easy to navigate, ensuring a positive user experience. This not only attracts visitors but also encourages them to stay longer and explore more of what the site has to offer.

Optimization for local search engines is essential for driving traffic to the website. We implement strategies to improve search engine rankings, making it easier for Akron residents to find the site when searching for relevant services. This includes using local keywords and ensuring the site is mobile-friendly.

Our focus is on attracting and converting local visitors. We use targeted marketing campaigns to reach potential customers in Akron and encourage them to take action, whether it’s making a purchase, signing up for a newsletter, or contacting the business for more information. This comprehensive approach ensures that our clients’ websites not only attract visitors but also convert them into loyal customers.

Our business can certainly help you achieve better rankings in local Akron searches. We employ a variety of strategies to ensure your website stands out and attracts the right audience.

Comprehensive local SEO strategies involve a detailed approach to improving your website’s visibility in local search results. This includes optimizing your Google My Business profile, ensuring your NAP (Name, Address, Phone number) information is consistent across all platforms, and encouraging customer reviews.

Keyword research focused on Akron is crucial. We identify and use keywords that are relevant to your business and location. This means understanding what terms potential customers in Akron are using to search for services like yours and incorporating those keywords naturally into your website content.

Optimization of on-page elements is another key aspect. This involves refining meta titles and descriptions, header tags, and image alt texts to include local keywords. Additionally, we ensure your website’s structure is user-friendly and mobile-responsive, as these factors also influence search rankings.

Locally relevant content creation is essential for engaging your audience and improving SEO. This includes blog posts about local events, news, and topics that resonate with your Akron-based customers. Such content not only attracts visitors but also signals to search engines that your website is a valuable resource for local information.

Building local backlinks involves acquiring links from other reputable Akron-based websites. This can be achieved through partnerships, sponsorships, and guest blogging. Local backlinks enhance your website’s authority and improve its search engine rankings.

By implementing these strategies, your business can effectively improve its local search presence in Akron.

If you’re on our secure web hosting, you’ll receive a free SSL, along with hardware and software firewalls tuned to protect your websites from various attacks.

Brute Force Attacks: We implement measures to detect and block repeated login attempts to prevent unauthorized access.

SQL Injection: Our systems are designed to sanitize inputs and use prepared statements to protect against unauthorized database manipulation.

Cross-Site Scripting (XSS): We employ content security policies and input validation to prevent malicious scripts from being executed in users’ browsers.

Cross-Site Request Forgery (CSRF): We use tokens to ensure that requests made to your site are legitimate and not forged by malicious actors.

Distributed Denial of Service (DDoS): Our infrastructure includes DDoS protection to mitigate traffic overloads that could disrupt your website’s availability.

File Inclusion Exploits: We restrict file inclusion to prevent unauthorized access to sensitive files.

Remote File Inclusion (RFI): Our security protocols block attempts to include files from remote servers, protecting your site from external threats.

Local File Inclusion (LFI): We limit the ability to include local files, reducing the risk of exposing sensitive data stored on the server.

If you’re on separate hosting, we can’t provide such assurances.

We provide comprehensive insights and analysis on site performance and promotional efforts. Our service includes regular analytics reports that detail performance metrics, such as website traffic and conversion rates.

Clients have access to an analytics dashboard that offers real-time data. This dashboard ensures that data is never shared with other entities, maintaining confidentiality.

We also track marketing campaign performance, providing insights that are crucial for strategic adjustments. The frequency of these reports is customizable, allowing clients to receive updates as often as needed.

To ensure the site reflects your brand identity accurately, we begin with an initial consultation to grasp your brand’s essence. This involves an in-depth analysis of your brand values and goals. We review existing brand materials and guidelines to understand your current positioning.

The design process is highly collaborative, incorporating your feedback at every stage. Custom design elements are created to align with your brand’s aesthetics, ensuring a unique and personalized look.

Consistency is key. We use your brand colors, fonts, and imagery throughout the site to maintain a cohesive appearance. Your brand voice and messaging are incorporated to resonate with your audience, ensuring the site feels authentic and true to your brand.

Every page is designed to have a cohesive look and feel, creating a seamless experience for visitors. This approach ensures that your brand identity is accurately and effectively represented, helping you connect with your audience on a deeper level.

Once your site is live, we offer comprehensive support to ensure it remains secure and up-to-date. Regular security updates are conducted to protect your site from potential threats. We also perform software and hosting infrastructure updates to maintain optimal performance. Additionally, we monitor your site to promptly address any issues that may arise.

For non-technical support, you can reach out to us via email ticketing. This service is available at no extra cost, ensuring you have access to assistance whenever needed. We also provide free training through our courses, enabling you to manage your website effectively.

For clients seeking more extensive support, we offer premium ongoing organization support. This service allows us to function similarly to a remote employee, handling various day-to-day tasks as required. Furthermore, we provide premium content updates to keep your site fresh and engaging.

We provide a comprehensive range of promotional services beyond creating sites. Our offerings include PPC advertising through platforms such as Google Ads, Bing Ads, Facebook Ads, Twitter Ads, and Reddit Ads. These services help drive targeted traffic to your site, ensuring that your message reaches the right audience.

Additionally, we specialize in SEO to improve your site’s visibility on search engines. This includes eCommerce SEO, Programmatic SEO, Link Building, Local SEO, and Technical SEO. These strategies are designed to enhance your search engine rankings and organic traffic.

Our services also extend to Email Marketing, which helps you engage with your audience directly through personalized campaigns. Content Marketing is another key area, focusing on creating valuable content to attract and retain customers.

We also offer Affiliate Marketing services, allowing you to leverage partnerships to promote your products or services. This multi-faceted approach ensures that all aspects of your promotional needs are covered, providing a holistic solution to your marketing challenges.

Yes, we do offer training for updating and managing your site.

We provide a free comprehensive website management training course to help you get started. This course includes step-by-step tutorials that guide you through various aspects of website management.

For those who prefer visual learning, we offer video tutorials that cover essential topics in an easy-to-follow manner.

Additionally, we share tips for basic troubleshooting to ensure you can handle common issues on your own.

We prioritize clear communication with you regarding what’s included in your package and any charges that may arise due to changes. This helps set the right expectations from the start and ensures transparency throughout the project.

When changes or unexpected expansions occur, we promptly assess the impact on the project. This includes evaluating how the changes will affect timelines and costs. We believe in a collaborative approach to find solutions that work best for you.

To keep you informed, we provide transparent updates on project timelines and costs. Detailed change request documentation is prepared to outline the specifics of any modifications. An approval process is in place for any major alterations to ensure that you are always in control.

Regular progress updates are shared to keep you informed about the project’s status. Our efficient issue resolution process ensures that any problems are addressed promptly, minimizing disruptions and keeping the project on track. This structured approach helps manage changes effectively while maintaining the quality of our services.

Our team stays updated with changes in Google’s algorithm and SEO by using advanced SEO tools for tracking and analysis. These tools help us monitor website performance, keyword rankings, and other critical metrics. We regularly monitor Google algorithm updates through their official channels to ensure we are aware of any changes that could impact our strategies.

We subscribe to industry-leading SEO news and blogs to stay informed about the latest trends and best practices. Attending SEO conferences and webinars allows us to learn from experts and network with other professionals. Continuous education through SEO courses and certifications helps us keep our skills sharp and up-to-date.

Participating in SEO forums and communities provides us with valuable insights and the opportunity to discuss challenges and solutions with peers. Conducting ongoing keyword research and analysis ensures that we are targeting the most relevant and effective keywords for our clients.

We test and implement new SEO strategies to see what works best and update client websites based on the latest best practices. This comprehensive approach allows us to deliver effective and up-to-date SEO services to our clients.

Certainly, we can assist with updating your site if it feels outdated. Our process begins with a comprehensive website audit to understand the current state of your site. This involves identifying outdated elements and functionalities that may be hindering user experience or performance.

Next, we propose a modern and user-friendly design that aligns with current trends and best practices. Enhancing mobile responsiveness is a key focus, ensuring that your site functions seamlessly across all devices.

We also update content and visuals to keep them fresh and engaging. Implementing current SEO best practices is crucial to improve your site’s visibility and search engine ranking. Additionally, we work on improving site speed and performance to provide a smooth user experience.

Integrating new technologies and features is part of our approach to keep your site competitive. Finally, we ensure compatibility with the latest web standards to maintain the integrity and functionality of your site.