We are Fresno's
Top web design & marketing company!

Zip Webs has a significant history of working with businesses in Fresno. Our extensive track record includes partnering with a diverse array of industries. We’ve collaborated with startups looking to establish their presence and with well-established enterprises aiming to enhance their market reach.

Our experience spans various sectors such as healthcare, retail, education, and hospitality. For instance, we’ve worked with local clinics to create user-friendly websites and with retail stores to develop effective marketing strategies. This breadth of experience allows us to cater to the specific needs of each business.

We possess a deep understanding of the local market and community needs. This insight helps us create solutions that resonate with the target audience in Fresno.

Our range of services includes web design, local SEO, programmatic SEO, email marketing, content marketing, and pay-per-click advertising on platforms like Google, Bing, Facebook, Twitter, and Pinterest. These comprehensive services ensure that our clients receive a well-rounded approach to their online presence and marketing efforts.

We have built websites for businesses from all over the US. Additionally, we have designed websites for businesses in Canada, the UK, Australia, and other major English-speaking countries. Over the years, we have achieved tremendous results for our clients in these regions. You’re welcome to check out our portfolio where you can see some of our work firsthand here.

Zip Webs focuses on local market research to understand the unique needs and preferences of the Fresno audience. This involves analyzing local trends, consumer behavior, and market demands. By doing so, we can create strategies that resonate with the local community and meet their specific requirements.

Understanding demographics is crucial. We study the age, gender, income, and interests of the Fresno population. This helps us design websites and marketing campaigns that appeal directly to the target audience, ensuring higher engagement and conversion rates.

Analyzing key competitors in the Fresno area allows us to identify what works and what doesn’t. This competitive analysis helps us develop strategies that give our clients an edge over their rivals. We focus on creating visually appealing and user-friendly websites that stand out.

Optimization for local search engines is another critical aspect. We ensure that our clients’ websites are easily discoverable by local customers by using relevant keywords and phrases that Fresno residents are likely to search for. This increases visibility and drives more traffic to the websites.

Our efforts are geared towards attracting and converting local visitors. We design websites that not only capture the attention of Fresno residents but also encourage them to take action, whether it’s making a purchase, signing up for a newsletter, or contacting the business. This holistic approach ensures that our clients achieve their business goals effectively.

Yes, we can help your business achieve higher rankings in local Fresno searches.

Comprehensive local SEO strategies involve a multifaceted approach to ensure your business appears prominently in local search results. This includes optimizing your Google My Business profile, ensuring consistent NAP (Name, Address, Phone Number) information across all platforms, and encouraging customer reviews.

Keyword research focused on Fresno is crucial. Identifying and targeting keywords that potential customers in Fresno are searching for can drive more relevant traffic to your website. This includes long-tail keywords specific to your services and location.

Optimization of on-page elements is essential. This involves refining title tags, meta descriptions, and header tags with local keywords. Additionally, ensuring your website is mobile-friendly and has fast load times can enhance user experience and search engine rankings.

Creating locally relevant content can engage your audience and improve your search visibility. This might include blog posts about local events, news, or case studies featuring local clients. Such content can establish your business as a community-oriented entity.

Building local backlinks from reputable Fresno-based websites can significantly boost your search rankings. This can be achieved through partnerships, sponsorships, or guest blogging on local sites. High-quality backlinks signal to search engines that your website is a trusted and authoritative source in the local area.

If you’re on our secure web hosting, you’ll receive a free SSL, along with hardware and software firewall tuned to protect your website from a number of attacks.

Brute Force Attacks: We implement measures to detect and block repeated login attempts, ensuring unauthorized users cannot gain access to your site.

SQL Injection: Our systems are designed to sanitize inputs and use prepared statements to prevent attackers from injecting malicious SQL code into your database.

Cross-Site Scripting (XSS): We employ techniques to validate and sanitize user inputs, preventing attackers from injecting malicious scripts into web pages viewed by other users.

Cross-Site Request Forgery (CSRF): We use unique tokens for each session to ensure that unauthorized commands are not transmitted from a user that the website trusts.

Distributed Denial of Service (DDoS): Our infrastructure includes DDoS protection to mitigate the risk of overwhelming traffic that could take your site offline.

File Inclusion Exploits: We ensure that only authorized files can be included in your web pages, protecting against unauthorized file access.

Remote File Inclusion (RFI): Our systems block attempts to include remote files, preventing attackers from executing malicious scripts hosted on external servers.

Local File Inclusion (LFI): We limit the ability to include local files, ensuring that attackers cannot exploit vulnerabilities to access sensitive data on your server.

If you’re on a separate hosting, we can’t give such assurances.

Yes, we provide comprehensive analytics and reporting for website performance and marketing efforts. Our services include regular analytics reports that detail performance metrics, giving you insights into website traffic and conversion rates.

We offer an analytics dashboard that allows you to monitor your website’s performance in real-time. This dashboard is user-friendly and provides a clear overview of key metrics. Data privacy is a priority, and your data is never shared with other entities.

Additionally, we track the performance of your marketing campaigns to ensure they are meeting your goals. The frequency of these reports can be customized to suit your needs, whether you prefer weekly, monthly, or quarterly updates. This ensures you have the information you need to make informed decisions and optimize your strategies effectively.

We begin with an initial consultation to grasp your brand identity. This helps us understand your brand values and goals. An in-depth analysis follows, where we review existing brand materials and guidelines to ensure alignment.

We engage in a collaborative design process, incorporating your feedback at every stage. Custom design elements are created to match your brand aesthetics. Consistent use of your brand colors, fonts, and imagery is maintained throughout.

Your brand voice and messaging are woven into the design, ensuring a cohesive look and feel across all pages. This holistic approach guarantees that the website reflects your brand identity seamlessly.

We provide comprehensive ongoing support to ensure your website remains secure and up-to-date. Regular security updates are conducted to protect against potential threats. Software updates are performed to keep all systems running smoothly. Hosting infrastructure updates and monitoring are also part of our service to maintain optimal performance.

For non-technical issues, we offer free customer support via email ticketing. This allows you to easily reach out for assistance with any questions or concerns.

Additionally, we provide free training for website management through our courses. This empowers you to handle basic tasks and updates on your own.

For clients needing more extensive support, we offer premium ongoing organizational support. This service functions similarly to having a remote employee, handling various day-to-day tasks as needed.

Premium content updates are also available to ensure your website remains current and engaging. This includes adding new information, images, or other content as required.

We provide a comprehensive suite of marketing services that extend well beyond website creation. Our offerings include Pay-Per-Click advertising through various platforms such as Google Ads, Bing Ads, Facebook Ads, Twitter Ads, and Reddit Ads. These services are designed to drive targeted traffic to your site effectively.

Additionally, we excel in Search Engine Optimization, covering areas like eCommerce SEO, Programmatic SEO, Link Building, Local SEO, and Technical SEO. These strategies aim to improve your site’s visibility and ranking on search engines, ensuring you reach a broader audience.

Our services also encompass Email Marketing, which is a powerful tool for engaging with your audience directly. We create compelling email campaigns that resonate with your subscribers, fostering customer loyalty and driving conversions.

Content Marketing is another key area we focus on. By producing high-quality, relevant content, we help you establish authority in your industry and attract organic traffic. Lastly, our Affiliate Marketing services enable you to leverage partnerships to expand your reach and increase sales.

With this diverse range of marketing services, we ensure that your business not only has a strong online presence but also achieves its growth objectives.

Yes, we provide comprehensive training for updating and managing your website. This training is delivered through a free course that covers all essential aspects of website management.

We also offer step-by-step tutorials to guide you through various tasks. For those who prefer visual learning, we have video tutorials that demonstrate each process clearly.

Additionally, we provide tips for basic troubleshooting to help you resolve common issues quickly and efficiently. This ensures you have the confidence and knowledge to maintain your website effectively.

We prioritize clear communication with you regarding what’s included in your chosen package. Any changes or adjustments will be discussed thoroughly to ensure you understand any potential charges that may be incurred.

A prompt assessment of the impact on the project is conducted to determine how the changes will affect timelines and costs. We adopt a collaborative approach to find solutions that best meet your needs while keeping the project on track.

Transparent updates on project timelines and costs are provided regularly, ensuring you are always informed. Detailed change request documentation is maintained to keep a clear record of any modifications made.

An approval process is in place for any major alterations to ensure all parties are in agreement. Regular progress updates are shared to keep you informed of the project’s status.

Efficient issue resolution processes are implemented to address any concerns promptly, ensuring the project progresses smoothly and meets your expectations.

Our team ensures we stay updated with Google’s algorithm changes and SEO best practices through various methods. We utilize advanced SEO tools for tracking and analysis, allowing us to monitor performance and make data-driven decisions. Regular monitoring of Google’s official channels helps us stay informed about the latest updates and changes.

We subscribe to industry-leading SEO news and blogs, ensuring we receive timely information and insights. Attending SEO conferences and webinars allows us to learn from experts and network with other professionals. Continuous education through SEO courses and certifications keeps our skills sharp and up-to-date.

Participation in SEO forums and communities provides us with a platform to discuss trends and share knowledge. We conduct ongoing keyword research and analysis to identify new opportunities and refine our strategies. Testing and implementing new SEO strategies is a routine part of our process, ensuring we remain competitive.

Lastly, we update client websites based on the latest best practices, ensuring they remain optimized and perform well in search engine rankings. This comprehensive approach allows us to deliver effective and current SEO solutions.

Yes, we can assist with a website redesign if your current site is outdated.

First, we will conduct a comprehensive website audit to identify outdated elements and functionalities. This involves a thorough assessment of your existing site to pinpoint areas that need improvement.

Next, we will propose a modern and user-friendly design that enhances the overall user experience. This includes improving mobile responsiveness to ensure your site looks great on all devices.

We will also update your content and visuals to make them more engaging and relevant. Implementing current SEO best practices is crucial to improve your site’s visibility on search engines.

Additionally, we will work on improving site speed and performance to ensure a smooth browsing experience for your visitors. Integrating new technologies and features will keep your site up-to-date with the latest trends.

Finally, we will ensure compatibility with the latest web standards, making your site future-proof and ready to meet the evolving needs of your audience.